Clipping rates by niche and platform: the 2026 benchmark
Before you spend an evening on an edit you want one number: what 1,000 views is really worth in your niche. Here it is across eight niches, six platforms and four social networks, read from the platforms' own public pages and dated, with DareBay's band from live platform data. Next to every rate stands the thing that eats it: the threshold, the cap and rejected clips.
Rates by niche
The rate per 1,000 views depends on who is buying the views far more than on the platform or the network. ClipRadar's live board tracks advertised rates across 2,098 campaigns on 18 platforms : "average" is the mean rate of the niche and "high" is the third-highest live rate, so a niche with a couple of freak offers can show an average above its high. Our own figure is a single one: DareBay's open-task band of $1–$2 per 1,000 views, identical for every niche, because the buyer of the task sets the rate, not the niche.
| Niche | Rate range per 1,000 | Where it shows up | What moves the rate |
|---|---|---|---|
| Streamers and gaming | streamers average $0.91, high $2.50; gaming $1.76 and $5.00 | Whop: Call of Duty gameplay at $1.75 ; Clipping.net: Kick at $0.40 with a 100,000-view threshold ; streamer tasks on DareBay | The streamer pays out of pocket and the niche has the most clippers: low rate, high thresholds |
| Podcasts and interviews | average $1.18, high $3.00 | Whop: Double Coverage Podcast at $2 | Long footage and subtitled edits thin out the competition; you are paid for the guest's name |
| Crypto and fintech | finance averages $2.57, high $9.00; crypto high $6.00, the average is skewed by one-off offers | Vues: Polymarket and crypto casinos, site example $3.00 ; Clipping.net: Stake bounties at $3.00 with a 10,000-view threshold | One sign-up pays for thousands of views; hard moderation and country limits |
| Apps and SaaS | tech averages $6.60, high $8.00 | Whop: app slideshow campaigns at $1 capped at $400–$600 per video | Paid for installs: above-average rate, tight per-video ceiling, prescribed format |
| Courses and info products | education averages $1.01, high $2.00 | Whop: the Yomi Denzel campaign at $1 with a $238,000 budget | Middling rate, but large, long-running budgets; stricter approval |
| Music and lip-sync | average $0.35 across 1,406 campaigns, high $5.00 | Clipping.net: Drake at $0.40 with a 100,000-view threshold ; Whop | The most crowded niche: labels pay for reach, not sales |
| Sports | sports average $2.14, high $2.10; fitness $1.69 and $4.00 | Whop and Clipping.net, 46 live campaigns in total | Broadcast rights limit the footage: few campaigns, above-average rate |
| Motivation and lifestyle | no separate row; the neighbouring Influencer and Entertainment average $1.31 and $1.52 | Whop, Vues, DareBay tasks | Cheap footage that is easy to copy: buyers add thresholds and caps instead of raising the rate |
DareBay's band lands in the middle of the table: above music and streamers, below fintech and apps. But on DareBay the rate is not tied to a niche: the buyer sets it and prints it on the task card next to the threshold and the cap, so compare card against card, not niche against niche.
Advertised rates by platform
A platform does not pay the rate, the campaign buyer does, but each platform draws its own kind of buyer and sets its own rules for thresholds and caps. The table holds only what a platform publishes itself; "not published" means the figure is not on the public page.
| Platform | Rate per 1,000 | Threshold | Cap | Source |
|---|---|---|---|---|
| Whop Content Rewards | $0.50–$2 on the campaign cards ; ClipRadar average $3.25, high $25 | none platform-wide, set per campaign | $400–$600 per video in the examples | contentrewards.com/discover |
| Clipping.net | $0.40–$3.00 (cards quote $40 and $300 per 100,000) | 10,000–100,000 views per campaign, 500,000 on some | not published | clipping.net/clip |
| Vyro | $1.00–$2.00 (campaigns quote $1,000–$2,000 per 1M) | 5,000 views per post | 1M eligible views per clip, usually $500–$2,000 | vyro.com/campaigns |
| Vues | on each brief in the app; site example $3.00 | not published | not published | vues.app |
| Klipni | in rubles; site example 50 ₽ per 1,000 | not published | per-post limit set by each campaign | klipni.com |
| DareBay | $1–$2 per 1,000 views | 2,000 views, typical | $100 per clip, typical | live platform data, snapshot 2026-08-23 |
Vues and Klipni keep thresholds and caps inside their campaigns, so a payout cannot be worked out from the public page alone. Fees, minimum payouts and payout countries for the same platforms are collected in the clipping platforms roundup.
Rates by social network
Most campaigns accept clips on several networks and pay one rate for all of them, so the spread below is a spread of buyers, not of network prices. ClipRadar slices it by where a campaign allows you to post.
| Network | ClipRadar average | High | Live campaigns |
|---|---|---|---|
| TikTok | $2.19 | $30.00 | 1,899 |
| Instagram Reels | $2.59 | $30.00 | 1,479 |
| YouTube Shorts | $3.83 | $30.00 | 887 |
| X | $12.47 | $25.00 | 192 |
The X average is pulled up by a few expensive campaigns among 192 live ones, so it is not a number to plan around. Clipping.net's calculator prices TikTok, Reels, Shorts and X at one campaign rate ; on DareBay the task names the network, and the price of a thousand views is the one on the card.
Why a rate on its own means nothing
A payout is a product of three factors: the rate, the share of views that reach the calculation, and the share of clips that pass moderation. The threshold cuts at the bottom, the cap trims at the top, a rejection zeroes out. The same clip with 100,000 views in two hypothetical campaigns:
- Campaign A, $1 per 1,000, no threshold and no cap: 100,000 / 1,000 × $1.00 = $100.00.
- Campaign B, $3 per 1,000, a 5,000-view threshold and a $50 ceiling per clip: the formula gives 100,000 / 1,000 × $3.00 = $300.00, but the payout stops at $50.00, half as much.
The triple rate lost to the ceiling, and a clip with 4,000 views would have earned nothing in campaign B because of the threshold, against 4,000 / 1,000 × $1.00 = $4.00 in campaign A. That is why the tables above keep the threshold and the cap next to the rate, and where a platform does not publish them it is more honest to say so than to guess.
On DareBay all three numbers are printed on the task card. The typical threshold across open tasks is 2,000 views, and it is not subtracted: clear it and you are paid for the whole counter. The typical cap is $100 per clip. At $1.00 per 1,000 views a clip with 100,000 views earns 100,000 / 1,000 × $1.00 = $100.00, exactly the cap, and a clip with 20,000 views earns 20,000 / 1,000 × $1.00 = $20.00. The remaining fields platforms are compared on are in the DareBay fact card.
How we built the benchmark
Competitor figures were read on 2026-09-04 from the platforms' public pages and copied as they stand, without averaging across sources; ours come from the DareBay live-data snapshot of 2026-08-23. Niche and network rates come from ClipRadar's board, which recomputes 2,098 campaigns from 18 platforms as often as every five minutes; its "typical rate" is a view-weighted 82% quantile and its high is the third-highest live rate, which is why sports and crypto show an average above the high . Platform rates come from their storefronts and help pages.
What is missing: Paid2Clip's comparison answered with a 503 error; the Whop Content Rewards page on whop.com carries no rates, so the Whop figures come from the contentrewards.com storefront; the Vues and Klipni thresholds and the Clipping.net and Vues caps are not published. No outside figure was invented: where there is no source, the table says "not published". Every rate is advertised, not earned: what reaches you is decided by the threshold, the cap, moderation and what is left of the budget.
Frequently asked questions
Which niches pay clippers the highest CPM?
By ClipRadar's averages it is tech ($6.60 per 1,000) and finance ($2.57), while the priciest one-off offers sit in crypto . Those are also the niches with the hardest moderation and the lowest per-clip ceilings, so work the payout out from the threshold and the cap of the specific campaign, not from a table row.
Why does music pay the least?
Music is the most crowded niche: 1,406 live campaigns at an average of $0.35 . Labels pay for reach, not sales, so the rate is low and the thresholds are high: the Drake campaign on Clipping.net starts paying at 100,000 views .
Is a $3 rate always better than a $1 rate?
No. With a $50 ceiling per clip the triple rate earns $50 on 100,000 views, while the $1 rate with no ceiling earns $100. A rate wins only when the campaigns share the same threshold and cap, so compare the three numbers together.
How fresh are the figures in these tables?
Competitor figures were read on 2026-09-04, and ClipRadar recomputes its board as often as every five minutes, so its values drift daily; ours come from the 2026-08-23 snapshot. Before taking a campaign open its card: the payout runs on the rate printed there, not on a benchmark.